Strategic Content Marketer | Brand Storyteller | Writer for Growth & Impact
Over the past 20+ years, I’ve led and delivered high-performing content marketing initiatives across multiple industries, spanning real estate, healthcare, finance, SaaS, professional services, and thought leadership.
Below is a snapshot curated overview of my portfolio, including live site links and writing platforms:
Primary Portfolio Websites
- *CliffordJones.com -** This is a personal brand hub showcasing my strategic writing, thought leadership, and content marketing process across multiple industries. It’s a high-level view of my strategic approach to writing world-class content.
- *ConversionMarketingExperts.com -** Founder and lead strategist. Created and optimized website messaging, landing pages, blog content, and email campaigns for conversion.
- *RetireOnPurpose.com -** Original content platform helping professionals plan purpose-driven lives. Includes long-form articles, downloadable resources, and course material.
Thought Leadership Platforms
- *Medium -** I’ve written, edited, and published over 540 articles since 2018. I write about personal development, self-help, mental health, and the business of life
- *Substack -** Insightful essays on purpose, branding, entrepreneurship, and conscious growth.
- *LinkedIn -** Active contributor with articles, posts, and professional insights published on the free version of The Clarity Letter. I also have over 6,000 followers and 2,000 subscribers.
Books Written, Co-Written, Ghostwritten
Radical Clarity for Business: How to Empower Your People for Better Results at Work—This Amazon-published book shares my proven framework for helping founders, consultants, and small business owners simplify strategy, clarify messaging, and accelerate growth with purpose. I’ve contributed to publishing five other books, including the one I ghostwrote last year.
Partial Additional Client & Project Experience
- Cadre Partners – Strategic messaging and investor content
- CalChoice Financial – Educational content on life insurance, personal finance
- Caliber Real Estate – Commercial real estate investment company seeking investors
- Equity Capital Funding Group (AZ) – Content and web copy for private lending
- ArmoredCars.com – B2B lead-gen content and technical writing
- The Alcove Group – Luxury real estate in Scottsdale.
- Chicago Arthritis – Medical blog posts and email marketing content
- Bennett Acupuncture (CA) – Natural health content strategy
- JMarbour.com – Wealth management for high-net-worth investors
- iDiscoverGlobal.com – Personal eDiscovery business, email marketing, blog, ads
- Harvey Mackay Academy – Contributed to content and curriculum design
- MyNorthland.com – Local business and service content
- The Center for Entrepreneurial Innovation (Tempe, AZ) – Startup support content, technical grant writing, and accelerator marketing
Technical Writing & Messaging Strategy
I’ve also delivered strategic business plans, playbooks, brand messaging, pitch decks, white papers, technical documentation, and SEO-optimized web content for dozens of clients across regulated industries and mission-driven startups.